Friday, May 29, 2020

Giveaway Killer Online Press Releases DVD

Giveaway Killer Online Press Releases DVD Here is giveaway #2 for this year (see, Im doing pretty good!). It is more business-related not really for a job seeker, although I have plenty of PR professionals who read the blog and use JibberJobber in their job search. I also have plenty of business owners who read this blog this would be perfect for YOU. Like last week: Answer a question (see below) in the comments (not on Facebook), Someone judges it (in this case, Janet is going to be the judge!) after 72 hours, which gives some time for those who get the post the next day via email, Whoever wins gets this almost 3 hour DVD (with bonuses): Killer Online Press Releases ($249 value) Ive known Janet for a few years now.  Im a fan of hers she is one of my authors, and I worked with her to develop this DVD (I have an interest in this DVD). If you aren’t the lucky one to win the DVD, you can  get your own here. The question (creative job seekers can answer too that would be fun): “You want publicity about something what do you want publicity about?  Describe it, and then give us a sample headline of a press release that you would write for that.” Go for it â€" notice there are two parts to your answer.  Please respond in the comments OF THIS BLOG POST (not Facebook, or Twitter, etc.). Giveaway Killer Online Press Releases DVD Here is giveaway #2 for this year (see, Im doing pretty good!). It is more business-related not really for a job seeker, although I have plenty of PR professionals who read the blog and use JibberJobber in their job search. I also have plenty of business owners who read this blog this would be perfect for YOU. Like last week: Answer a question (see below) in the comments (not on Facebook), Someone judges it (in this case, Janet is going to be the judge!) after 72 hours, which gives some time for those who get the post the next day via email, Whoever wins gets this almost 3 hour DVD (with bonuses): Killer Online Press Releases ($249 value) Ive known Janet for a few years now.  Im a fan of hers she is one of my authors, and I worked with her to develop this DVD (I have an interest in this DVD). If you aren’t the lucky one to win the DVD, you can  get your own here. The question (creative job seekers can answer too that would be fun): “You want publicity about something what do you want publicity about?  Describe it, and then give us a sample headline of a press release that you would write for that.” Go for it â€" notice there are two parts to your answer.  Please respond in the comments OF THIS BLOG POST (not Facebook, or Twitter, etc.).

Tuesday, May 26, 2020

The Elusive Right Conversation in Todays Workplace - Personal Branding Blog - Stand Out In Your Career

The Elusive Right Conversation in Todays Workplace - Personal Branding Blog - Stand Out In Your Career Have you ever been frustrated and confused by recurring conversations that never achieve your intended results? If so, the answer could be that you are having one of the three “wrong” conversations. Specifically, it is likely you’re having the “wrong” conversation with the “right” person. (See diagram) Finding the “right” conversation is trickier than it seems. Here are two examples that provide insight into how easy it is to miss-identify the “right” conversation. “Wrong” Conversation with the “Right” Person Case Study #1: A project manager was working with an outside vendor to acquire appropriate resources to move a project forward. Early in the relationship the vendor suggested resources that the project manager agreed were appropriate, but her boss didn’t. The project manager felt strongly that the vendor was providing a solution that was in the best interests of the project manager’s company. The project manager’s boss disagreed. The ensuing debate eroded the trust between the project manager and her boss. As the project manager fought for the vendor’s solution her boss began to think she didn’t have her company’s best interest in mind and was looking out more for the vendor. In our coaching conversation the project manager told me she needed to have a conversation to influence her boss regarding additional project resources to be secured from this vendor. Immediately I recognized this as the wrong conversation. It was only going to be a replay of the previous conversations, further eroding this project manager’s relationship with her boss. I redirected her towards the “right” conversation. Which would be to dig deeper into the issue of why the boss doesn’t feel she has the company’s best interests in mind. The project manager needed to seek to understand what evidence her boss was using to develop this belief. In this instance the one “right” conversation had to be about rebuilding trust with the boss and show him she did have the company’s best interest in mind so that the project manager could be successful in future conversations. “Wrong” Conversation with the “Right” Person Case Study #2: A woman came up to speak with me after my keynote address on The 7 Deadliest Communication Sins excited that the talk helped her decide to have a direct and candid conversation with a woman on her team. After thanking her, I asked a question to seek to understand the situation deeper. She told me that this woman was very passive-aggressive and in the recent past had failed to follow-through on commitments she made. The woman from my audience was excited to have another conversation to again gain that commitment to the desired behaviors. I immediately told her that was the “wrong” conversation to have with this “right” person. She looked at me like a deer caught in headlights. I asked her what gave her confidence the woman would follow through this time. After receiving another blank stare I told her “the right conversation is about this woman’s lack of follow through on previous commitments.” This is a much more difficult conversation. She would be calling out this woman’s inability or unwillingness to fulfill agreed commitments. Alternatively, this could be framed as more of a coaching conversation to seek to understand the roadblocks to the follow through and to offer help to overcome them. Otherwise, it would become nagging by asking again, and again, for the same commitment. Commit to the “Right” Conversation Finding the right conversation is challenging, but vital for organization success. Commit to it!

Saturday, May 23, 2020

On the Job by Anita Bruzzese Survey Unhappy Workers = Unhappy Customers

On the Job by Anita Bruzzese Survey Unhappy Workers = Unhappy Customers Companies like Zappos often are seen as the standard bearers of the top-notchcustomer experience, but some companies trying to emulate them may find they fall short because they are missing a key component: an equally top-notch worker experience. The issue of worker satisfaction being tied to customer satisfaction is drawing enough attention that earlier this year Appirio commissioned Forrester Consulting to evaluate the maturing of worker experience across industries. What researchers found may have companies re-evaluating how they approach the worker and customer experience connection. Among the findings: Business leaders agree that giving workers a good employee experience engages them to provide a better customer experience, which ultimately impacts the bottom line. Most organizations are in the early stages of improving the worker experience. Organizations acknowledge they dont know where to put their efforts to improve the worker experience or how to measure them once they do. When asked to name potential worker experience improvements, the majority of managers named getting workers to share knowledge with colleagues and business partners, along with leaders supporting workers who find a better way to do their jobs. However, the leaders also selected a variety of other initiatives as priorities, a scattershot approach that shows they struggle to identify the drivers of a good worker experience. Defining worker experience Researchers define the worker experience as building a corporate infrastructure that fosters worker productivity, engagement and agility to ensure workers can design, deliver (read more here)

Monday, May 18, 2020

How to Brand Yourself Without Alienating Your Company - Personal Branding Blog - Stand Out In Your Career

How to Brand Yourself Without Alienating Your Company - Personal Branding Blog - Stand Out In Your Career There are a ton of arguments and insights on the struggle between personal branding and corporate branding in the blogosphere and through different organizations right now. This might be the hottest topic in this space based on what Ive read and experienced for myself, being a brand behind a Fortune 200 brand, lately.   Im prone to getting asked so how does your company let you do all of this and how do you have time to build your brand while having a full time job?   The fact is that companies are experimenting and trying to understand how high profile (or more visible) brand can support their practices, while not doing any harm. Three different situations 1.   Your brand has nothing to do with your job If you want to be known as a model, chef, or the king of business development for startups, but you work as an accountant at a Fortune 500 company, then you are completely safe.   There are no conflicts with what you communicate to the world and your day job and what you do outside of work might be interesting or start various conversations at work with your colleagues.   Your colleagues will probably not get jealous and your manager wont be calling you in to dismantle you anytime soon.   If youre a stripper though and you have pictures on the internet with your real name, youre in trouble, but theres not many cases of that. What you should do: Keep building your personal brand and making money at your day job and maybe some day youre brand will become your day job.   You dont have to mention what you do outside of work and the probability that someone will notice it and bring it to your attention is low, unless your colleagues are your Facebook friends! 2.   Your brand is your job When what you do for work is exactly how you want to be positioned in the marketplace, this is both a good and bad thing.   First, if youre building your online brand relative to your job description, they are mutually supportive of each other.   Second, since there is a direct conflict of interest, anything you publish online can really damage your brand offline.   The people in your industry and those that work at your company probably subscribe to your blog or notice your social network updates.   For instance, if you blog about a dumb corporate policy, you will be called into your managers office the next day because someone complained about it.   Also, if you retweet an article that holds a negative press mention for your company, its seen as an endorsement and youre perception will be as negative as that mention! What you should do: Be extremely careful with everything you publish because you wont want to get fired from your job and lose that source of income (unless thats your intent!).   Of course, adding your value to the web and promoting your company cant hurt, as long as you talk to your manager before you do to make sure its in compliance. 3.   Your brand and your job are aligned but not 100% connected This is of course my current situation, where I have a social media position at a large company and brand myself as a personal branding expert outside of work.   Although personal branding is a large concept and that social media is a huge part of it, its not everything.   Inside my company, I focus on using social media to build a companies brand and not an individuals like I do on the side.   There is, of course, some overlap, so I have to be more mindful of what I say, especially because Im situated in the PR department.   Another example is someone who is trying to get involved in online advertising but they do magazine and TV advertising at their firm. What you should do: The lines are very blurry now so tell your manager that your online presence is different than your day job and that you promise to keep them separated. Perception is reality online What your colleagues and managers see online is what is real and public. You will be judged on everything that is observable by the human eye, as freaky as that may seem.   You will probably mess up at some point if your brand identity is in conflict with your companies.   Its happened to me and it will happen to you if youre really putting yourself out there for the world to see.   Feedback is hard to come by, yet it is so important, since companies and people are still experimenting in this space.   Its always better to get feedback early on than months or even years later.   Its hard to understand the impact of our words on other people, unless its brought to our attention. This is just another reminder to be mindful of what you publish. Have you run into this situation before?

Friday, May 15, 2020

Writing a Resume For First Job

Writing a Resume For First JobWhen you want to write a resume for your first job, one of the most important things that you need to remember is that you should write it properly. Many people often skip over this process and end up with a document that is filled with spelling mistakes and grammatical errors that really don't help their case. By putting the information in the correct order and formatting, you will be able to make your resume shine.If you have never done any type of writing before, you will want to start at least on paper, because there are many different places to get your information from. The internet has some great resources, but you still need to do your research and look for the sources that will give you the best results. This means that you will want to go online and look for job postings in your field of interest. You should spend some time looking at all of the opportunities that you find.You will want to start by looking at the different types of job listings and compare them to the information you have. You will find that you have a few common topics that you can use as basis for your resume. By creating a list of all of the information that you have available, you will be able to get a better understanding of what to include on your document.Once you have created a list of topics that you want to use for your resume, you will then want to research the possible resume formats that are available. You can print out a template from the internet or even make your own. However, you will want to spend some time making sure that you can provide the information correctly. Otherwise, you will just waste a lot of time and effort trying to write a good document.After you have finished researching the format that you will need to use, you will want to start making some ideas. Be sure that you have a short and to the point title for your document. A resume is not the place to go into details about the type of work that you do.Next, you will need to decide on a summary of your work experience. You will want to include your job title and then the year that you worked in the position. This will allow the interviewer to get a better idea of what you did at the previous job.It is also important to include the specific skills that you have on your resume. You will need to include information about any training that you have had, if you have received any type of training. You will also need to include your work history, including any positions that you held in the past.Finally, you will need to address the specific questions that are included on the job advertisement. Make sure that you answer each of the questions so that you do not leave anything out. This will make your resume stand out from the other resumes and allow you to have the best chance possible to land the job.

Tuesday, May 12, 2020

105 Jo Green - Firework Career Coach - Jane Jackson Career

105 Jo Green - Firework Career Coach - Jane Jackson Career A passionate advocate for social enterprises, Jo Green is accredited in the Firework program and coaches people who run small, for purpose businesses in the not for profit space as well as helping people through a career change. Jo has made a number of interesting career changes herself and is able to leverage her personal and professional transitions to assist others.Jo moved from working in market research to the not for profit world 7 years ago, which coincided with her move from the UK to Australia. I was very fortunate when Jo contacted me for career coaching to assess her true passion and direction in her career, and during our coaching sessions I discovered a woman who was passionate about making a difference in the world.  Jo transitioned from market research initially into the Not for Profit space by taking a contract with Clean Up Australia before transitioning to Canteen and then Caritas.Wanting to make a difference and have a positive impact on the world she spent 7 year s working for these 3 well-known Australian charities in project management, marketing and fundraising. The highlight of this time was travelling to the favelas of Brazil, a beautiful but remote island in Fiji and a very rural community in Malawi to make documentary films with Caritas.In early 2016 Jo decided she wanted to help other people find their purpose and be productive in their work too. After retraining as a coach, she set up her coaching business, Jo Green Coaching. Jo coaches people who are feeling stuck and are questioning their current job or career path and want to make a career change. She has just been to the UK to become accredited in a very well researched and successful career change program called Firework.Not one to sit still, she has just finished a course in sustainability and leadership, and she sits on the board for a refugee NGO that’s based in Melbourne.Where to find Jo:www.jogreencoaching.comfacebook.com/jogreencoachingThe Not for Profit Organsations th at Jo has worked for:http://www.cleanupaustraliaday.org.au/https://www.canteen.org.auhttp://www.caritas.org.au/

Friday, May 8, 2020

Study finds that basically every single person hates performance reviews - The Chief Happiness Officer Blog

Study finds that basically every single person hates performance reviews - The Chief Happiness Officer Blog Study finds that basically every single person hates performance reviews. Thats the headline for this new Washington Post article and I couldnt agree more. In fact, Ive written about this previously. Here are the Top 10 Reasons Why Performance Reviews Dont Work. Thanks for visiting my blog. If you're new here, you should check out this list of my 10 most popular articles. And if you want more great tips and ideas you should check out our newsletter about happiness at work. It's great and it's free :-)Share this:LinkedInFacebookTwitterRedditPinterest Related